- Business Plan
- Unique Selling Proposition
- Target Audience
- Goals
- Branding Assets
- Tagline
- Logo
- Style Guide
- High Res Graphics
- Team Photos
- Testimonial Photos
- Work Portfolio Photos
- On-Page SEO
- Landing Pages
- Semantic HTML
- Copy / Links
- Keyword Research
- Off-Page SEO
- Google Search Console
- Page Speed Optimization
- Technical Audit
- SSL Security
- SSL Certificate
- SSL Configuration
- Web Design Basics
- User Experience
- Typography
- Color Compatibility
- Layout Design
- Brand Expression
- Web Copy Basics
- Voice
- Readability
- Call to Action
- Domain
- Reserve a URL
- Configure DNS
- www vs non-www Standardization
- http to https Forwarding
- Select a CMS
- Choose a content management system that fits your needs and budget
- Basic Coding Skills
- HTML
- CSS
- Social Media
- Integration
- Cross-Platform Content Promotion
- Content Creation Suite
- Lead Generation
- Content Calendar
- Scheduling
- Responsive Design
- Desktop
- Tablet
- Mobile
- Browsers Including Chrome, Safari, Firefox
- Content Migration
- Legacy Site Management
- URL Mapping
- Automated Content Migration (Text, Graphics, Video)
- Content Schedule
- User Management
- Content Workflow
- Publishing Calendar
- Web Forms
- Contact Forms
- Integration with CRM
- Multipage Forms
- Form Results Management
- Newsletter Sign Up Forms
- Pop Ups
- Quizzes
- Marketing
- Social Media
- Blog / White Papers
- Splainer Videos
- Advertising
- Analytics
- Lead Generation
- Conversion Tracking
- Retention
- A / B Testing
- Hosting
- Configuration
- Staging Site Configuration
- Scheduled Back Ups
- Server Level Caching
- Emergency Support
- UX Basics
- Intuitive Functionality
- Conversion
- Content Architecture
- Website Health
- Website Recovery
- Uptime Monitoring
- eCommerce
- Payment Gateway
- Discount Configuration
- Shipping Solutions
- Video
- Stock Videos
- Video Hosting
- Video Editing
- Newsletter Marketing
- Design and Integration
- List Management
- Content
- Open Rates
- Content Calendar and Scheduling
- Segmentation / Targeting
- Web Security
- ReCaptcha
- Security Updates
- White Listing
- File Storage
- Files and Image Solutions
- Launch Plan
- Quality Assurance
- Pre-Launch Page
- Back Ups
- Promotion / Propagation
- Budget
- Determine your up front and ongoing budget
- Choose a CMS that fits your needs
- Time Commitment
- Building Your Website
- Ongoing Marketing
- Ongoing Maintenance